iRacing Purchases the Gaming Rights to NASCAR; New Title to Launch in 2025

iRacing, a leading name in the world of online motorsport simulation, has exciting news to share. Today, they proudly announced their acquisition of the exclusive simulation-style console racing game license from NASCAR Team Properties. This monumental move sets the stage for iRacing’s foray into the world of console gaming, with their debut project based on this newly acquired property scheduled to launch in the coming years.

In a formal press release, iRacing disclosed that the license transition would occur pending approval from NASCAR Team Properties. Once greenlit, iRacing will embark on the development of the next-generation NASCAR gaming experience, targeting a release window set for 2025. While iRacing assumes the role of the game’s publisher, the identity of the developer has yet to be unveiled.

Tony Gardner, President of iRacing, expressed their excitement, stating, “When we were presented with the opportunity to acquire the license for a simulation-style NASCAR console game, a dream we’ve long harbored, we simply couldn’t resist. Crafting a NASCAR console game is a privilege that we pledge to undertake with the utmost dedication. We eagerly anticipate collaborating closely with NASCAR industry stakeholders to deliver a product that promises an immersive experience for the global gaming community and NASCAR enthusiasts.”

This development marks a significant milestone, as the last simulation-style game under the NASCAR banner, NASCAR 21: Ignition, was released in 2021. In contrast, the most recent NASCAR-themed game, NASCAR Arcade Rush, a non-simulation title developed by Team 6 Games Studios, debuted just last month across multiple platforms, including PC, Xbox, PlayStation, and Nintendo Switch.

Before iRacing’s acquisition, 704Games, formerly known as Dusenberry Martin Racing, held an enduring partnership with NASCAR, commencing with the release of NASCAR 15 in 2015. Over the course of eight years, 704Games produced seven titles, with six available on consoles and PC, and one exclusively on mobile devices. The torch was eventually passed to Motorsport Games following their acquisition of 704Games in 2018.

Post Disclaimer

Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Memphis Tidings journalist was involved in the writing and production of this article.